VIETRI - Elements of Design

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VIETRI

Our story is a love affair...  When Susan, Frances, and their mother, Lee Gravely, took their first trip to Italy in 1983, they fell in love with the Italian culture. During their stay at the San Pietro Hotel in Positano, they went to lunch and found themselves captivated by the hotel's colorful, handcrafted dinnerware. The next day they arranged to meet the artisans at a nearby factory in the town of Vietri sul Mare. As they watched the artisans paint, glaze, and fire each piece by hand, they were inspired to share the treasure they had discovered. The Gravelys returned home with an array of pieces with mixed patterns all related to nature. The collection would become known as Campagna, Vietri's flagship dinnerware.

 

Inspired by the beauty of all things Italian.  Soon friend and family were expressing interest in owing these unique pieces. Thrilled, the women decided to import the dinnerware and sell to retail stores across the US. After long hours of work and research, they launched their business. The trio named their company Vietri, a tribute to the town where it all began and play on the phrase "tre vite," Italian for "three lives." Since then, Vietri has become the largest importer of handcrafted Italian tablewawre and home decor products, working with family owned and operated factories throughout Italy. The company is a leader in design, craftmanship, and customer service.

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